the
creative
makeup
bootcamp:

Digital Experience

The Creative Makeup Bootcamp

A class for makeup artists who want to grow, be inspired, and get creative!

Have you ever felt suffocated by all the images you see every day online? Like you can’t possibly come up with something original and new? Creativity can be challenging, until you develop a process that is reliable and repeatable. For us, that process is the Creative Makeup Formula, and we are sharing our proven strategies and secrets to create exquisite creative makeup designs with you! 

Our formula allows you to continually come up with fresh and unexpected looks every time you create, while still implementing the essential elements of beauty makeup. With our help you’ll learn to combine inspiration, art and design into your makeup work!

A class for makeup artists who want to grow, be inspired, and get creative!

Have you ever felt suffocated by all the images you see every day online? Like you can’t possibly come up with something original and new? Creativity can be challenging, until you develop a process that is reliable and repeatable. For us, that process is the Creative Makeup Formula, and we are sharing our proven strategies and secrets to create exquisite creative makeup designs with you! 

Our formula allows you to continually come up with fresh and unexpected looks every time you create, while still implementing the essential elements of beauty makeup. With our help you’ll learn to combine inspiration, art and design into your makeup work!

The Creative Makeup Formula

In this class we’ll share the secrets to our success in the world of creative makeup, as well as show you how develop your own signature artistic style! We want you to be confident as you create unique and unforgettable designs and we’ve poured our heart, passions and decades of experience into this course. Join us, grow with us, create with us in this never before seen digital experience!

Who Should Take This Class?

Any makeup artist can benefit from the wide range of subject matter covered in this course. We share everything from color theory, to finding inspiration, to our favorite tips, tricks, techniques and more! Whether you are just dipping your toes into the world of creative makeup or you are a seasoned professional hoping to take your work up a notch, this course is jam-packed with our passion, knowledge and experiences to help you throughout your creative journey.

Expert Instruction

Class Curriculum

Join us on a deep dive into the boundless world of Color Theory. Go beyond the hue to uncover the true meanings of colors and how they can be combined to evoke emotion in your creative designs. Uncover how unique color stories can turn your makeups into masterpieces and how this advanced knowledge of color can free you from overthinking your work, into a bold, vivid world of captivating artistry!

Learn how to build on your creativity by examining the principles of Art & Design used by artists of all mediums. Learn how to analyze your work and create captivating harmony within it. You will be able to recognize and incorporate these elements in your creative makeup repertoire, leading you to an elevated understanding of the art in makeup artistry.

Inspiration is everywhere! It is truly about opening up your senses and your mind to the world around you and then using it in your creative makeup work. We will explore pulling inspiration in three of the most universal categories: Fine Art, Nature and Eras. We will show you how to convert these literal interpretations into extraordinary ones and inspire your imagination to run free!
The Elements of Beauty are the pieces of your makeup design or application that make it esthetically pleasing to the eye. As we are working through each section, you will learn the importance of a flawless complexion application, ideal placement, symmetry, morphology and balance in a makeup design.You will learn the key that has been applied universally to beauty standards, paintings and sculptures for centuries and most importantly, how to incorporate all of these elements into your creative makeup work.
Incorporating items other than makeup into your design can create captivating, unique looks and help your work to stand out! We’ll take on a creative journey, from the craft supply store, through a full step- by-step demo and behind the scenes at two separate creative editorial shoots! This lesson is all about exploring the process of applique and how unconventional non-makeup items can become stunning works of art.
As Pro Makeup Artists, we need to be exceptionally prepared and ready to communicate both visually and verbally to our clients and co-collaborators. Sometimes it can be hard to visualize with just words alone. In this lesson we will give you the tools you need for everything from Moodboarding to preparing face charts to packing your kit and collaborating with the most inspirational photographers, designers and stylists and have you ready to start or restart your career as a working creative makeup artist!
In lesson seven we go behind the scenes from conception, design all the way to execution as you see color theory, the creative makeup formula, art theory, and inspiration, elements of beauty and collaboration all come together to create an original makeup masterpiece. You’ll learn how to apply the fundamentals and extend past your creative comfortzone to become the limitless artistic makeup artist you always dreamed of.

Included with the class:

The Creative Makeup - Face chart

Face chart

Our blank Face chart is a great way to practice your makeup! Just print it out and practice your creative ideas! We use these all the time to experiment with new ideas before going on set. 

Companion Guide

This 60+ page PDF is your in-depth companion guide to the video course. Feel free to print it out, take notes, and follow along!

We know that everyone learns in different ways, and the methods to help reinforce the content the better! Not only is this guide a written and visual summary to allow you to follow along throughout the videos, but it also contains several expanded lessons for you to dive even deeper into the content covered.

Furthermore, we all know that the best way to solidify your knowledge is through practice and application, so we’ve included several exercises to help ensure comprehension and growth. We aren’t just expert makeup artists, we are expert educators and we’ve taken every step to ensure you are learning as much as you can!

Meet your instructors

Yvonne Macinnis

Yvonne Macinnis - Makeup Artist

Makeup Artist / Educator

Yvonne is a professional Makeup Artist and Educator with 15+ years experience in Editorial, Celebrity, Fashion, Beauty and Campaign. With a flair for using color and texture in unconventional ways, she is recognized within the beauty industry for her devotion to pushing the boundaries of makeup artistry, incorporating her fine art experience and fundamentals into her makeup designs.

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As a Professional Makeup Artist, Yvonne spends her time working backstage in New York, London, Paris and Milan, as well as doing makeup for campaigns and digital content at brands like BECCA Cosmetics, Pat McGrath Labs and KISS Usa. She frequently works on-camera as well, showcasing her fun, engaging personality, artistry and education in tutorial style how-to, campaign and corporate videos. As a beauty expert in the cosmetics industry, publications and editors often seek out Yvonne’s expertise. She has contributed published content for Buzzfeed, Oprah Magazine, Refinery 29, ELLE Girl, Teen Vogue, ELLE France, POPSUGAR and Allure. Yvonne continues to consult, blog and educate in the digital landscape on behalf of makeup bands worldwide and has supported content creation and consulting in product development for many including MAKE UP FOR EVER and as a Global Artist at Marc Jacobs Beauty.

Lijha Stewart - Makeup Artist

Makeup Artist / Creative Director

LIJHA STEWART​

Lijha is a Makeup Artist and Creative Director with over a decade of industry experience. She is known globally for her detailed eye and creative approach to makeup artistry, as well as her on camera presence and magnetic personality. Lijha has a passion for inspiring and educating all levels of artists and has grown throughout her career as an artist and trainer at M.A.C. Cosmetics and internationally as PRO/Media Educator for MAKE UP FOR EVER.

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Most recently, Lijha held the position of Director of Artistry and Education at MAKE UP FOR EVER. In addition to creating, writing and facilitating education programs for internal and external retail makeup artists, she worked as brand ambassador and media expert for on-camera education content. Accomplished in her career, Lijha loves sharing the experience she gained while working on projects with Madonna, Cher and Florence and the Machine, to name only a few. Lijha now works as a freelance artist and brand consultant based in NYC and is represented by B.Agency in Paris. Specializing in global education, digital content, branding through artistry, editorial, and artistic makeup with a focus on fashion and contemporary beauty. Lijha has also started her own brand @The Creative Makeup with her wife and partner Yvonne MacInnis. Together they infuse almost 30 years experience into their education, products and blog, catering to the Pro Makeup Artist community: “curated by artists, for artists.

Watch Anytime, Anywhere!

With always on-demand access, you can watch the class on the run, while in the car, on set or in the comfort of your own home! 

Rave reviews!

The Creative Makeup Bootcamp is a masterclass that will spark your creativity, inspire you, and take your makeup application to another level. Yvonne and Lijha of the Creative Makeup, will open your mind to a whole new world of makeup artistry with their innovative technique and hands-on teaching style. These industry pros give you the tips, tricks, tools and techniques to create your best work yet!

Andrea

Taking The Creative Makeup Bootcamp was one of the best decisions I’ve made in furthering my artistry! I walked away feeling empowered to try new creative makeups, but with that an actual understanding of why I am creating when being creative! Placement, color theory, textures and how to build a look that makes sense but also pops! Yvonne and Lijha bring such a supportive, and safe environment while learning, all while pushing you to expand past your comfort zone! I highly recommend taking this course and any course honestly that they produce with The Creative Makeup if you’re looking to have a deeper understanding and confidence while creating your art!  

Rachel

The Creative Makeup BootCamp was a gateway to connecting with my creative identity and embracing my creative process. Lijha and Yvonne helped me to recognize and shed the limiting beliefs that I had regarding myself and how I viewed my creativity. For me, TCMB is a rite of passage for the artist who wants to elevate their artistry and bridge their creativity to their creative identity.

Virginia

INTRODUCING

Makeup Inspiration Cards

These inspiration cards are your solution to developing reliable, repeatable and unique creative concepts as a makeup artist! No more anxiety about creative blocks!

We developed these cards to help our community to flourish and never feel burdened by coming up with original concepts. Through our decades of experience we’ve formulated tried and true methods for being able to call upon our creative muses on demand, and now we are sharing that with you through these cards!

With more than sixty uniquely designed, full color images, bursting with artistry and inspiration, these cards help you conquer your creative block. One of the best ways to get creative and stay creative as a makeup artist is to have a system to get inspired. You shouldn’t leave it just to chance and hope that a bolt of lightning strikes you for inspiration. These cards are that system.

Pull a single card for daily inspiration or try a 3 or 5 card layout and let the cards help you design the makeup masterpieces you’ve always dreamed of.

From conceptualization to designing, to adding new concepts and details that will make your makeup work stand out, The Creative Makeup: Inspiration Cards will continue to help you elevate and find new ways to challenge yourself and your artistry.

Please note that the Makeup Inspiration Cards are an additional purchase and  are not included with the class — however you’ll get a special intro price discount if you purchase both at the same time!

Enroll today!

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Special Introductory price goes away when the countdown ends!

Don’t miss your chance to get a special introductory price on this class! The price goes up when the countdown ends!

Also save 50% off the Makeup Inspiration Cards when ordered together! 

Here's what you get:

1
THE CREATIVE MAKEUP: Inspiration Cards
THE CREATIVE MAKEUP: Inspiration Cards × 1
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+
$55.00 $48.00
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Subtotal $48.00
ShippingEnter your address to view shipping options.
New York State $1.92
Total $49.92
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Product
Total
1
THE CREATIVE MAKEUP: Inspiration Cards
THE CREATIVE MAKEUP: Inspiration Cards × 1
$55.00 $48.00
Subtotal $48.00
ShippingEnter your address to view shipping options.
New York State $1.92
Total $49.92
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Order Summary
1
THE CREATIVE MAKEUP: Inspiration Cards
THE CREATIVE MAKEUP: Inspiration Cards× 1
$55.00 $48.00x

Subtotal $48.00
ShippingEnter your address to view shipping options.
New York State $1.92
Total $49.92

Here's what you get:

I attended The Creative Makeup Bootcamp last year and thoroughly enjoyed it. I was surprised by how much knowledge I had not discovered as a professional makeup artist.

Lijha and Yvonne were very impactful to me. Not only through artistry, but their kindness and energy were infectious. The creative makeup boot camp, I believe, is a irreplaceable tool that is essential to the success of a makeup artist, whether up and coming or established.

-Sunni

Questions? Email us at info@thecreativecontentmarketers.com